Valuable features in Helios IQ Agency

With efficient features e.g. the immediate push of campaigns and the live monitoring you have an overview at any time and know exactly how your online campaigns are performing. Everything under control, in one view. This is how smart ad serving works!

 

  • Graphic representation of an agency's media plan: Campaign calendar at a glance - quick overview of the booked time ranges.

 

  • Efficient Campaign Management: Campaign Wizard and Entity Tree for easy booking of advertising campaigns. Unlimited banner formats. Inventory estimation under consideration of targeting criteria. Campaign control and optimisation on CPM, CPC and effective CPM basis possible. Campaign history logs.

Bild12

 

  • Rich Media Formats and Booking: Wizard with predefined media formats. Easy upload and multi link feature. Complicated ad formats (Layer, Flash, etc.) are automatically adjusted to the ad server. Disk space to save creatives in the ad server for further usage - and much more.

 

  • Advanced Targeting: Many specific targeting criteria to send online advertising efficiently, quickly and precisely to the user - including local targeting up to city level.

 

  • Quick Campaign Push: Campaign updates go live in under three minutes.

 

  • Live Monitoring: Impressions, Views, Clicks and Click rate are reported live (in real time) - for campaigns and web sites.

  • Post click Tracking for Transactions: Detailed reporting to comprehend if users that had clicked on a banner beforehand made a transaction on the website of the target URL (i.e. order an article in the shop or sign up for a newsletter).

 

  • User Tracking: With the user tracking function, you can retrace on which pages within the Internet presence the users are navigating.

 

  • Interactive Reporting: Highest flexibility in reporting for individual presentation of the data. Standard reports (web sites, campaigns, network, user), Inventory/Forecasting reports, Report subscriptions - even for every hour. Compatible with Excel, CSV and XML.

 

 

 

  • Maximal Performance and Security: Extremely high security standards and uptime in banner delivery by the ADTECH ad serving data centres.

For more information about trafficking and campaign management for ADTECH Helios IQ for Agencies, click here.

To see what ADTECH Helios IQ for Agencies can do for your business, email info@365digital.co.za

 

“I rely on 365 to take care of all the online advertising logistics so that I can concentrate on being client focused. This includes trafficking, chasing for tags, dealing with technical queries, delivering reports and giving general advice. On top of all this they save me money since the alternative would be to hire someone on a UK salary.”

Simon Cuff
Advertising Sales Director, Money Week

“At Emap Advertising, we chose 365 Digital after a 3 way pitch as our outsourced overflow Trafficking partner. I find all the staff at 365 Digital a pleasure to work with and the quality of their work is always of the highest standard with impressive campaign turn-round times.”

Derrick Faulkner
Head Of Traffic & Account Management, Emap Advertising

"365 Digital has consistently combined courtesy with speed of execution and professionalism. It is very refreshing to have a 'friendly face' behind a computer screen"

Brice Chapolet
Advertising Sales Manager, C Squared Communications

"We really value the service we receive from 365 Digital. They continually provide a professional service, and respond to all our needs in an extremely efficient way."

Julie Driscoll
Creative Solutions & Website Director, Mother & Baby

“We are often asked to recommend an affordable, yet competent ad serving platform for websites looking to monetise their traffic and do not hesitate to suggest 365 Digital’s services. They combine international know how with local industry insight, providing a professional, efficient and cost effective service.”

Paula Raubenheimer
Media Operations Director, Habari Media

"By working closely with 365 Digital, we have conducted very successful online ad campaigns and receive very useful reporting to assist us in our campaign tracking needs."

Elizabeth Lee Ming
CRM Marketing Manager, Ster Kinekor

“365 Digital has offered us a unique platform on which to run successful online campaigns for our clients. The ability to provide up to the minute reporting for our clients is invaluable. The staff are happy to assist any time and with an almost immediate turnaround time. Thanks for all the patience and hard work.”

Rachelle Bloemstein
Business Development Assistant, Miningmx

“365 offers outstanding service with respect to handling banner advertising. The product is intuitive and easy to use and the helpful staff make it easy to manage banner campaigns that generate revenue on our websites.”

Vanessa Sand
CEO, AA Travel Guides

"At the time of investigating an ad-serving solution the European online market place enjoyed a one and a half year lead-time ahead of the rest of the world, with advances in ad technology, market size / growth and very affordable bandwidth rates, all core to our own ad serving strategy...

Justin Keats
Business Development Manager, United Stations / Moneyweb

"Adtech Helios is a fantastic and feature-rich ad serving solution that we've been using for over 2 years to run advertising campaigns for clients on MyVideo and our other web properties. Coupled with this comes the ever-helpful and knowledgeable Jade O'Brien McDade and the 365 Digital team, who provide all the help and support that we need."

Rowan Polovin
Chief Executive Officer, MEDIAS

NEWSLETTER
Subscribe to our quarterly traffic newsletter